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A2 Corporation takes full control of US marketing arm

A2 Corporation will fully take over its US-based marketing arm offering its joint venture partner a small stake in the parent company.

The company, which owns and licenses technology to identity milk with the A2 beta casein protein which it claims has health benefits, will acquire the remaining 50% stake in A2 Milk Company LLC in the United States.

Originally the company was a JV with health supplements entity Idea Sphere Inc (ISI). It was established to drive the introduction of products in North America.

In return, ISI will take a small stake in A2 Corporation with the issue of four million fully paid shares. ISI’s stake will be below 1%.

This comes after A2 Corporation recently acquired the remaining 50% of A2 Dairy Products in Australia.

More by Liam Baldwin

Comments and questions
1

Buying up stake in the marketing arm of the company could mean that it has streamlined its operations, and made it easier for the different aspects of the company to work together. I wonder how the company is doing this year.