Gen. Colin Powell on social media, business and global politics
Retired General Colin Powell talked to Salesforce CEO Marc Benioff and GE CEO Jeff Immelt onstage at the Dreamforce conference in San Francisco. Watch a full video of the interview below.
Gen.Powell - best known for being chairman of the Joint Chiefs of Staff during the first Gulf War, and US Secretary of State 2001-5 - says social media is crucial for today's media if it wants to keep up with youth. The message has already been taken onboard by the NZ Defence Force, which is a customer of Salesforce (which sells online customer relationship management and social media management tools, among other products).