Telecom’s services division says it has “won back” another high-end customer from Vodafone, with Radius Health Group moving all its medical centres, pharmacies and retirement village staff to XT.
Radius chief information officer Steve Mayo-Smith told NBR that his company previously had all of its mobile business with Vodafone.
Asked to name the number one reason he switched to Telecom’s new XT network, Mr Mayo-Smith replied, “Two reasons: cost and service”.
As part of a whole-of-business Gen-i package, which includes networking services and a point-of-sale system, mobile costs will be cheaper for Radius under XT, said Mr Mayo-Smith.
Radius has 70 locations nationwide, plus a data centre in Napier, which is also coverd by the new contract.
As Telecom’s IT and telecommunications services division, Gen-i has been using XT as a beach-head to win larger information technology and communications contracts.
Other Gen-i XT wins include the Crane Group and Harcourts, taking the number of new XT mobile connections to over 17,500. The services division has also upgraded 7,500 customers from Telecom’s older CDMA network to XT.
All told, more than 100,000 customers are on now on XT - although the vast majority, so far, seem to be upgraders from CDMA rather than stolen from Vodafone.
Telecom has not set a public goal for how many customers it wants to steal from Vodafone. But it has said it wants XT to fuel a 10% lift in its mobile revenue, and that it wants to migrate one third or 675,000 of its CDMA customers to XT within the new 3G network’s first 12 months. With their emphasis on talk and data over lower-yielding txt, XT plans should generate higher average revenue per user.