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Hawaiian Airlines pips Air NZ with launch fares

Hawaiian Airlines is undercutting Air New Zealand with its introductory-price roundtrip fares to Hawaii.

The airline will match the service offered by Air New Zealand when it starts flying non-stop between Auckland and Honolulu three times a week from March – adding 40,000 seats a year on the route.

Introductory fares for those flights have been released today, starting at $NZ1075 for an economy-class roundtrip and $3316 for business class.

For travel to the neighbour islands of Maui, Kauai and Hawaii Island, economy-class return fares from Auckland start at  $1081, while business class is just $3322.

The flights are on sale from today until the end of August for travel between March 16 and June 30 next year, with some peak-period exclusions.

An Air New Zealand return economy flight from Auckland to Honolulu, based on seats available on the airline’s website today for travel on the week from March 16, looks likely to be priced around $1382. Business class would be about $5100.

Hawaiian Airlines says Hawaii was an underserved market for New Zealand travellers.

“Our introductory fares are designed not only to launch Hawaiian Airlines into the New Zealand market, but to build awareness of the destination and to reinforce that it is affordable, accessible and ready to greet New Zealanders looking for the perfect holiday,” executive vice-president and chief commercial officer Peter Ingram says.

The number of New Zealand travellers to Hawaii has dropped 30% compared to 1999. This has been attributed to a reduction in capacity and relatively higher fares than flying to the US mainland.

Hawaiian is also offering introductory rates to the US mainland, so New Zealanders can combine their Hawaii escape with a visit to a choice of 11 cities, including Los Angeles, Las Vegas and New York.

Return fares start at $1694 for economy class and $4235 for business-class flights from Auckland to 10 mainland cities (Los Angeles, San Francisco, Las Vegas, Seattle, Portland, Sacramento, San Jose, Oakland, San Diego and Phoenix).

Introductory fares also are available from Auckland to New York City from $1894 in Economy class and $4535 in business class.

Hawaii is a more convenient and relaxed arrival point in the US, where security measures have put many off and made Canada a more attractive alternative.

Hawaiian airlines is a full-service airline and will operate its New Zealand flights with wide-body Boeing 767-300ER aircraft, seating 264 passengers – 18 in business and 240 in economy. This is similar to Air New Zealand’s service.

Air New Zealand offers a direct New Zealand to Honolulu service and will increase capacity on the route by 50% to three times a week in October.

Jetstar reinstates Hawaii service


Jetstar is restoring its Melbourne-Honolulu direct service as part of moves that will add 19,000 seats a month to three destination.

The Honolulu service will operate thrice weekly from December 15, using its 310-seat Airbus A330 aircraft. Hawaiian Airlines will start a Brisbane service in November.

More by Georgina Bond

Comments and questions
8

According to their site they only offer First & Economy on the 767 not business???

The numbers to Hawaii have continued to drop since 1999 not so much cos Air NZ has altered capacity or priced the fares too high (it hasn't - we holiday there most years) but more to the point Hawaii has failed to invest in itself.
The island offering is tired and dated. Hotels have been run down, there has been poor investment in anything new to see and do. So while Hawaii has remained boringly stagnant newer and better offerings have emerged for Kiwis such as Shanghai, Vancouver and South East Asia. The service in Hawaii is pretty shocking too - it seems to us as regualr travellors there that the isalnd is so used to toursists that they have lost their service edge and you and your money are taken for granted. Also if you wander too many blocks from the Waikiki area or go into the city centre - it is unsafe!

I'd tend to agree until you mention Shanghai, Vancouver and SE Asia? Huh? How would Vancouver or Shanghai even be in the same league as Hawaii when thinking about holiday options?? you must work for AIR NZ. Do you think it might be more that the punter thinking of an island holiday (and that is what it is - beach, sun...sand, etc etc) can more easily and affordably go to the Cooks, Fiji or Vanuatu? Hawaii is still nice. It's amazing. But to me and other punters it's a beach holiday and you can find just as good of holidays closer by, for less money.

The problem is Hawaiian can't match Air NZ in the service area so I guess if you like a cheaper ticket and lousy food you fly Hawaiian!!

Those are crappy old planes !! If I was going to travel Business Class I'd pay extra for the real Business Class on Air NZ - not the tired old U.S. "domestic" offering that Hawaiian have.

At least with Jetstar Business class you get what you pay for. Air New Zealand has cut back on so much that their crew don't even have the advertised meal choices to offer on most flights. Shameful.

Everytime we have been on Air New Zealand was 6 hours late going and six hours late coming back. Mechanical difficulties!

Oh yes