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Thinking of Leaving the 'Safety' of the Corporate World?

All of us want to believe we are contributing more meaningfully to the real challenges in society, and often in the corporate world it’s hard to see that connection - which is why many people (including you, perhaps?) recurringly think of leaving it.

This year I’m researching and designing a new venture. One of the goals is to create a company that intrinsically ties every employee’s role to impact, meaning and a social cause that is bigger than them, and far bigger than the company.

For many reasons, it is perhaps harder to find that connection in a large corporate than in a smaller, more entrepreneurial start-up, which often has a wild mission that is being passionately pursued. One world appears inherently safer - more predictable, stable and structured - but can be harder to connect personal meaning to. The other can be unpredictable, messy and appear risky, but is often thrilling, with greater personal meaning, and is a world in which every person has a huge impact on their far smaller environments.

How do you move from ‘safety’ to start-up?
First, let’s define safety and danger. I believe that the most dangerous thing people can do is not take risks.

Life without taking chances and opportunities will lead to dullness, repetition and stunted growth, holding us back from limits we might previously have believed we had.

One way to move is to look for new types of roles that bridge the gap, and I think I just created a job that does exactly that. Before I can start intensely focusing on designing the new organisation I mentioned, I decided over the summer in New Zealand recently that the first thing I needed to do was to hire a key person back home. Their task: to run with the various ventures-in-incubation and investments I’ve been stewing on there, as well as finally drive strategy and execution of a charitable foundation I have long been meaning to start.

Thinking about how to find such a person who would take on both agendas - to unite them, and make sure that they drive each other, I suspected they’d already have those yearnings to have a bigger impact than where they possibly are sitting right now. This would be a fantastic opportunity to sneak away a young, purposeful, bright rising star away from the corporate, finance or strategy world before they were converted to lifers.

I have nothing against the corporate world - I’ve sold things to it, been in it, had a company bought by it, then worked for it, and I’m even on the Board of it. I do however think there can be a lot more adventure outside of it, and it's well worth discovering what that might be.

The campaign - #theshouldertap - is based on the idea that we all know somebody amazing who is maybe not quite being used to their best potential for the world. We created it in the hope that it would perhaps trigger people in cubicles, glass boxes and offices across New Zealand (and perhaps the world?) to think: How am I spending my days? How am I spending my time? Are all these amazing skills, experiences and energy that I have really best served in the company that I’m in?

What this campaign is trying to say about the careers of tomorrow is that we need to integrate how one career is positive for people and our planet, not just positive for profits.

It seems that it’s resonating, because amazing people from Qatar to Colorado and from Slovenia to Singapore have applied.

Today’s norm might be that you go to work to make money and build a career, and have a set of extracurricular activities where you might do ‘good’ in the world - volunteering, or sitting on boards of a non-profit. The fact that the two aren’t linked is probably a root cause of much employee dissatisfaction.

We need to change that norm of appending the ‘doing good’ part to a career, towards making it intrinsically part of it. So that when you go to work at a big company or a small one, you are doing something that creates value, creates jobs, creates wealth - but alsoclearly solves issues that you might be facing in your community, or your country or our planet.

So where do you start if you dream to leave the safe corporate world? Well, maybe you want to drop everything and move to New Zealand for a job that wants to start a movement - or maybe you might know somebody who does! If so, “shoulder tap” them.

Derek Handley stepped down as CEO of Sir Richard Branson's The B Team in January 2014 to become the organisation's "entrepreneur-in-residence". The co-founder of The HyperFactory (a mobile ad agency sold to US media giant Meridith in 2010 in a deal worth up to $US16 million) is also chairman of Snakk Media, a recently appointed Sky TV director, founder of the Iliad fund,  an adjunct professor at AUT University and a budding space cadet with Virgin Galactic.

Comments and questions

Tired old thinking not based in any reality I know. I guess Mr Handley and I have had very different experiences in the world of work. I do not agree at all with Mr Handley's stated norms.

There are corporates and businesses that offer everything Mr Handley says these entities do not. There are also NGOs and non-profits that offer no feeling of "doing good" and where people's contributions are not well used or highly valued.

I currently work in an industry that has many businesses and organisations which offer everything Mr Handley says does not exist. Pay scales as good or better as those in the corporate business world, work that directly creates value, jobs, and contributes to solving community and global issues. Most of this industry is offshore, but there are some organisations in New Zealand.

I know of other industries that have organisations that offer a similar mix of corporate benefits, work to solve community and global issues, and that highly values individual skills and contributions.

But Mr Handley of course is free to pursue solutions to this non problem. And I'm sure there are plenty of starry-eyed Gen Ys, and others who have not had success in finding well paid work that has meaning, who would love to work with starry-eyed Mr Handley.

And with Mr Handley's uncanny ability to obtain publicity, especially about himself, this non-problem could easily stay very visible in the media. For some, including Mr Handley, that will create the satisfaction in work they so desire.

Well put.

Disappointing view from an own goal pedestal

The good, the bad and the ugly come with every sector, public / private, structure etc. Some spaces are always going to ugly but with awesome leadership they can be the hot place to work.

Im 6 hard years into startups for real reasons. Most are pyramid ponzis and other than the vapourware factor they underpay & just like corporate top of the tree takes the bag of cash & runs.

Kiwis understate & North Americans overstate on achievements. Best would be somewhere in between. The L&P model of world famous in NZ & "serial entrepreneur" dont wash - people see it as a self setup as a Midas

NZ is full of SMEs of all business's doing amazing in relative terms