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Disbelief following subscriber draw win

Fonterra director John Monaghan says he is in disbelief after winning a BMW 320i xDrive Touring just for having a member’s subscription to the National Business Review. The prize is valued at $83,800.

Mr Monaghan, who picked up his new wheels this week, says he thought it was a mate ringing to wind him up when NBR publisher Todd Scott called to tell him he’d won. 

He told Mr Scott he was absolutely flabbergasted and says he has never won a prize of this scale before.

“We feel very privileged to have won anything, let alone a BMW.”

Mr Monaghan says he is very excited to be getting a BMW in time for Christmas. He says he may even give it to his wife, Sarah.

The farmer says he has been a hard-copy subscriber for quite some time but just picked up an NBR ONLINE subscription in October.

ABOVE - WINNER'S PHONE CALL: Listen to John Monaghan learning he's won.

He reads it most days online and finds it easy to access on his iPad when travelling.

While Fonterra has a corporate IP subscription, having a personal account on top of that enables Mr Monaghan access to breaking news wherever he is.

Mr Monaghan, who is from Eketahuna, says although he may be one of few to own a BMW there, the way farming is going there might be more European cars hitting the provinces.

NBR has awarded a subscriber prize since 2009 and the prize pool now totals over $650,000. Prizes have included a trip for two to a Cambodian resort, a Peugeot 508 and a 28-night luxury European escape.

Previous winners include BDO partner Stephen Tubbs, Crombie Lockwood chief executive Carl O’Shea, Horton Media chief executive Matthew Horton and Financial Markets Authority chairman Simon Allen.

Comments and questions

Congratulations to John!
Not that I am bitter about not winning or anything.
I am guessing, by the look of the previous winners, and John's profile, that this is not actually a random draw.
How do you choose the winner? Just curious?

Hi Anonymous,

The names of all paid NBR ONLINE subscribers, and print edition subscribers, are merged into a single spreadsheet. Each subscriber is automatically assigned a row number in the process. A random number is then drawn from as three witnesses look on.