Marketing plays of the week: Chocolate wars

Fri 3 Jul

Cadbury falls short on Tip Top and Whittaker's.

DDB chief executive Justin Mowday

Kraft Foods (NZ) pays $40m dividend to parent Mondelez

Thu 6 Jun 3

Profit in New Zealand more than triple to $11.6m, from $3.5m a year earlier, as costs drop 2.3%.

Trading glitch hits post-split Kraft

Mon 8 Oct

When Kraft Foods spun off its global snacks business, Mondelez International, it was immediately hit with another stock-trading glitch on Wall Street.

Wallace Chapman on Back Benches

TVNZ tweaks Cadbury advertising page after claims it looks like news

Tue 25 Sep 4

With BEFORE and AFTER photos.


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