Investors bet Google-Motorola deal will splinter Android camp. They bet wrong.
There was intriguing market reaction to the news Google will buy struggling Motorola Mobility for $US12.5 billion (a deal - still to be approved by regulators - that dwarfs the search giant's previous acquisitions. Previously its two largest purchases were DoubleClick in 2008 for $US3.1 billon and YouTube for $US1.65 billion in 2006. Before today's announcement, Google had $US40 billion cash.)
Nokia shares [NYSE:NOK] were up 17.01% in late trading.
BlackBerry maker RIM [NAS: RIMM] jumped 10%.
Apple and Microsoft were both up around 1.5%.
Meanwhile, Google [NAS:GOOG] shares were down around 2%, despite a broader market rise (Motorola Mobility shares [NYSE:MMI] were up 55%, reflecting the premium being paid for the company. Motorola was split into separately listed enterprise and mobile companies earlier this year - although its unified New Zealand office has yet to catch up with that development, let alone today's. Motorola NZ had yet to be brief on the deal when spoken to by NBR this morning - although accounts director David Ross told NBR a phone briefing was pending at midday).
Investors were clearly betting that Samsung, Sony Ericsson, HTC and others that make Google Android smartphones would be wary of the search giant buying a handset maker – on the face of it, putting it in direct competition for their hardware revenue.
Samsung and co. are seen as now more likely to experiment with different smartphone software, such as Windows Phone (although there are complications on that front, too, given Microsoft’s multi-billion partnership with Nokia).
And RIM investors are clearly betting that the Android camp will splinter – or at least fracture a little – providing BlackBerry with a chance of a comeback.
ABOVE: This infographic, doing the social media rounds today, captures the patent suit madness - but not quite, failing to illustrate Apple's recently-launched actions against Motorola over its Xoom Android tablet, and Samsung over its Galaxy Tab 10.1 (an action that has blocked EU, Australian and NZ sales of the Android device). Click to enlarge.
But Google hasn’t bought Motorola to go into the handset business.
Rather, the deal is seen as a patent play - and was outlined so explicity in a blog post by Google CEO and co-founder Larry Page, who wrote that patents, and a need to protect Android from "anti-competitive attacks" from Apple and Microsoft were two motivations behind the deal.
And indeed, securing Motorola’s treasure trove of intellectual property (which includes 17,000 worldwide patents and 7500 in process), could help Google keep the Android camp together, because the search giant is now in a better position to insulate all of its hardware partners from patent trolls (no small detail at a time when Apple legal action has blocked the release of one of the highest profile Android devices – the Samsung Galaxy Tab 10.1 in the EU and Australasia; Apple also recently filed suit against Motorola's Xoom).
In a snap analysis of the deal, IDC vice president mobile & consumer platforms Scott Ellison offered the personal prediction that “Google may just keep Motorola patents and spin off Motorola hardware to preserve a vibrant Android OEM ecosystem.”
As things stand, the Android camp seems to have fallen into line, and bought the "patent play" argument.
Google's press office this morning rolled out a series of pre-canned quotes form Samsung, HTC, Sony Ericsson and others in support of the deal (and, let's face it, for Android partners you could just as well read "advertising platform partners"; the search giant needs to keep them onside for the mobile version of Ad Words to have maximum reach)
“We welcome Google‘s commitment to defending Android and its partners,” LG's president said in a typical example.
The question now: can Google keep them onside as it starts to step into their core handset business?

























Comments and questions18
I think more handset manufacturers will bring out additional WP7 phones, not Android phones.
Mango is a great operating system and has huge potential. Samsung Focus is a brilliant phone.
[But surely just as Samsung, Sony-Ericsson, HTC, LG etc will be wary of Google buying a handset maker, they'll be equally suspicious of Microsoft's multi-billion partnership with a handset maker (Nokia) - CK]
Motorola has 17000 patents and 7500 patents pending, Microsoft was also looking to buy them (would have been deadly for Android licensing fees paid to MS, Apple etc) , but was not interested in the hardware side of the business, in which Google was ..
The deal with Nokia was on their behalf, as obviously they were failing with their Symbian offering in the smart phone wars ..
Will be interesting to see the outcomes of all this anyway !
nice to see the NBR still embrace online content...not... 90% paid only articles. I say good riddance.
This will be my last read of NBR's material, their standards have been dropping lately anyway....
[That should be "Its standards", singular - Editor]
Of course you can get free content anywhere - where it is also free of any really insight!
Everyone in NZ suddenly an expert on patents and Google's strategy. Where's all the 'experts' that saw this one coming
Does anyone reading this know of anyone that has a Motorila phone?
They may have 7500 patents but how many of these are relevent to todays phones. Google should be more worried about the patents they are using with Android that they have not licensed.
Any who says Microsoft will not do a Nokia deal with Samsung or HTC? Or Huawei?
More likely MS will do something with LG than Samsung or HTC.
The second group are selling too many units on Android to switch. LG, like Nokia, are facing a severe loss in smartphone market share and are bleeding cash in the mobile division. Exclusivity (with cash paid upfront like in Nokia's case) is a dance of the desperate. Samsung and HTC are too big and too profitable to do something asinine like that.
Microsoft make a lot more money off Android licensing fees than they do with their windows phone, so it really doesn't bother them if Samsung and HTC keep making Android, but the point is that it becomes cheaper for these two to put WP7 on their handsets than Android, which will more than likely sway them to more WP when it becomes more popular (and it will, a great mobile OS)
you really think its just about phones?
For Google your statement is correct. For them it is about search, desktop or mobile they don't care.
They are a one trick pony
All these handset suppliers and manufacturers have a long way to go to match the style and functionality of Apples I-phone
Great input, well done .
Well I have an iPhone and while it is a great consumer phone with 400K apps, most of which are useless, try a WP7 phone with Mango.
Once you have tried Mango's you will never go back to plain old Apples
You couldn't pick my sarcasm ?
I have wp7 but still nodo .
Hmmmm, I wonder if the regulators will let this through, as perhaps they will see Google getting too big (to fail?) and the last company that got this much control over what consumers do (microsoft) got hammered.
Then again, Google and the Dems are pretty cosy espcially in terms of the Arab spring so...
NYTimes has a better article about this. Says the exact opposite, Google is making a play for Moto for more than (just) patents (they gave an example of a wireless licencing company with 8,000 patents that was up for auction which wasn't purchased by Google). If you spend a few billion dollars on a company I think you'd want to exploit it as much as possible and make the best products at the same time. It's diversionary of them to say that it's a patent play, they don't want to annoy their partners (yet) but they have much more to gain in creating a proprietary phone than just offering some software.
I have been saying for a long time that Android was the worst bet Google ever made.
While they distribute their software for free, Apple is racking in billions of $$ by owning the platform. To the point that now around 60% of all mobile industry revenue goes to Apple.
While Android may have huge marketshare, this has not resulted in increased profits.
That game has now changed and it will affect Android's current partnerships.
Well on a more positive note, I actually think Google and Motorola will be a great thing. Motorola make some great android equipment, now with them being operated from the mighty mothership Google I think us as consumers will have some exciting new Motorola toys to play with!