Sir Peter Jackson's film should set December opening record, says market tracker. 

MEDIA WATCH: With bearing the PJ legend, it’s five stars all down the line, and woe betide any poor sap who expresses critical impatience at the spectacle of the waifs of darkness battling the freaks of light for hours and hours and hours on end

Daily News publishes piece packed with opinions of Sir Peter Jackson's film - including an unkind Jar Jar Binks comparison.

Did anyone in the news media bother to ask any of the 850 lucky souls who attended the premiere whether they thought the vast sum of money was well spent?

OPENING SALVO I am also deeply opposed to governments doing deals with individual companies, whether Mediaworks, SkyCity or Warner Brothers.  At best, it risks misallocating resources.  At worst, it creates crony capitalism. Yet ...

New Zealand's primary industries told to make the most of The Hobbit's world premiere in Wellington. | Disappointment the red carpet wasn't wool.