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Apple sells 8.75 million iPhones as profit surges 90%

For Apple, the good news just keeps on coming.Profit for its March quarter surged 90% to $US3.07 billion this morning, the company reported this morning.Revenue was up 49% to $US13.5 billion.Apple said it sold a record 8.75 million iPhones during the thre

NBR staff
Wed, 21 Apr 2010

For Apple, the good news just keeps on coming.

Profit for its March quarter surged 90% to $US3.07 billion this morning, the company reported this morning.

Revenue was up 49% to $US13.5 billion.

Apple said it sold a record 8.75 million iPhones during the three months to March 27, a 130% increase over the year-ago quarter.

Sales of iPods were up only 1%, to 10.9 million – but Apple investors are unlikely to be worried about customers transitioning to higher-margin iPhones.

Sales of Apple computers were up 33% against the year-ago quarter to 2.94 million.

Apple's latest sensation, the iPad, was released after the quarter closed.

To top it off, while Apple has traditionally been guarded in its guidance, it predicted a healthy profit and revenue increase for its current quarter.

Apple (NAS: AAPL) shares rose 6% after hours to yet another all-time high before falling back.

Whoops
The only blight: a lost prototype of the coming 4th generation iPhone.

The top-secret handset was inadvertently left in a bar by an Apple employee in Redwood City, California.

The 4G prototype soon turned up on geek site Gizmodo, which paid $US5000 for the handset – the first known instance of chequebook journalism in tech.

Read Gizmodo's report on the incident here.

NBR staff
Wed, 21 Apr 2010
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Apple sells 8.75 million iPhones as profit surges 90%
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