Another record profit for Apple as iPhone sales hit all-time high – but iPad continues to disappoint

Apple could be hoping its new super-size iPad Pro, due next month, will reverse the trend.

Apple has delivered yet another boomer quarter on the back of record iPhone sales.

There were sunny elements. On a conference call, Apple chief executive Tim Cook claimed 30% of iPhone buyers were switching from Android – which he said was a record.

But there is a black spot: iPad sales were down 20% against the year-ago quarter to 9.88 million. It was the seventh consecutive quarter of sales decline for Apple's tablet.

Apple could be hoping its new super-size iPad Pro, due next month, will reverse the trend.

The company also failed to give any sales figures for the Apple Watch but it did note that its retail presence had expanded (locally, Noel Leeming and JB Hi Fi stores now have Apple Watch sections).

Elsewhere, it was all good news. 

The world's most valuable company posted a profit of $US11.1 billion for its fiscal fourth quarter, up 31% on the year ago quarter and ahead of Wall St forecasts.

Revenue rose 22% to $US51.5 billion.

The company said it sold 48 million iPhones in the quarter, up from 39 million in the same period last year.

Its cash mountain increased by $US2 billion to $US206 billion.

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