Hart sells $258m superyacht

The Ulysses

Graeme Hart's 107-metre Ulysses has finally sold, according to a report by the Superyacht Times (scroll down for a video tour inside the 60-cabin boat).

The Norwegian-built vessel – only two years old – was put on the market for $US195 million ($NZ258 million), according to the Times.

Neither the new owner nor the sale price was disclosed, but the Ulysses has been on the market for more than a year.

The 107m Ulysses was the second of Mr Hart's superyacht's to bear that time.

The first was a 57m vessel, now renamed Grand Rusalina and registered in the Cayman Islands.

Mr Hart has had mixed business fortunes recently, with his Reynolds Group running into some headwinds.

Don't fear the $7.5 billion NBR Rich Lister will go boat-less, however. Norwegian shipyard Kleven Verft, which built the 107m Ulysses, has already launched his latest tub, a 116m "expedition yacht" known only as Hull 370 during its fit-out.

ABOVE: A sales promo video showing off the 107-metre, 60-cabin Ulysses.


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11 Comments & Questions

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The reinforcement of traditional masculinity in the promo video is amusing. Not knocking it, as it may have done its job in selling the boat. It’s just interesting that this kind of messaging works for a specific type of high net worth individual.

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Maybe it didn't, since it took a year to sell.

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Quarter of a billion of engineering isn't exactly Auckland property

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And they say money can't buy happiness.

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It can buy a lot of people who will pretend to be happy along with you.

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Comments from the envy class

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He (was) certainly long on non-appreciating assets...

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Looks like it floats OK....

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When I look at this, I just see all of the middle nz local companies this guy has asset stripped and pillaged thousands of kiwis for this obscene three super yacht decadence.

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I hope Hart writes a book about his life at some point. He must have some great yarns to tell.

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Is he in the boat building business now? What's up with all the building and selling new super-yachts? Trying to find one that doesn't make him seasick?

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