Today marks the five-year anniversary of the first iPhone release, an important milestone not only for Apple but for the entire mobile industry.
The iPhone was not only the first all-touchscreen mobile, but ushered in a brave new world of mobile apps - breaking the phone company's tight control of what software, and services, go on your handset.
Market researcher ComScore says the iOS ranks now as the second largest smartphone platform in the US after Android, commanding 31.9 percent share of the market with its 35.1 million iPhone owners in May.
A more detailed look at the iPhone ecosystem by device generation found that nearly three in every four iPhone owners currently uses the iPhone 4 or iPhone 4S, with the iPhone 4 accounting for the largest overall share at nearly 40 percent of iOS smartphones in May 2012.
The original iPhone released on June 29, 2007 now accounts for just 2 percent of current iOS smartphone owners, with new generations of the device making the original virtually obsolete.
IDC New Zealand stats released last year said smartphones now account for 58% of the local market, and rising.
Apple accounted for about 15-16% of total NZ mobile phone sales, while Android held around a third of the market.
iPhone sales grew 20% quarter on quarter. But as in other markets, sales of smartphones based on Google's Android software (which range from souped up models like the Samsung Galaxy III and the Sony Xperia P and HTC One X to sub-$150 handsets) are rising faster - at a rate of around 40% quarter on quarter.
For ever winner, there is a loser - or in this case, losers.
Nokia - today worth around $9 billion - has lost more than $110 billion in market capitalisation since the iPhone was first released in 2007.
Like BlackBerry maker RIM - which has fallen even more sharply - its very survival is now being questioned.
This article is tagged with the following keywords. Find out more about MyNBR Tags
- Spark updates on restoration after half-day mobile network outage, hitting third of customers
- Sharp words at Metro Glass meeting
- Robertson spars with Brash over Labour’s proposed Reserve Bank changes
- Perpetual Guardian appoints chief growth officer
- Mark Binns: 'Read my lips. I'm not going to Fletcher'
Most listened to
- I don’t take it personally, says Metro chairman Sir John Goulter, about remarks from shareholders
- “We have a unique position with Stuff anywhere we can think of in the western world," says Sinead Boucher
- Don Brash questions Grant Robertson on Labour's plans to shake-up the RBNZ Act
- Meridian CEO Mark Binns says he won't be joining Fletcher Building
- The Greens are politely telling Labour to print out their MOU and use it for some sort of home-made suppository, says Rob Hosking
- NBR Radio: best of the week ended August 18, with Grant Walker