Telecom New Zealand says it will change its name to Spark New Zealand with effect from August 8.
However, it says that while the legal entity names will change, other changes will be phased in over time.
Consumers were given a sneak peak of the transition as bus-stops featuring the Spark brand went up early last month.
Chief executive Simon Moutter says the transition to Spark is a massive undertaking, with a vast number of underlying technology changes required as well as the more visible changes to branding and signage.
“The technical transition to Spark is extremely complex, especially with so many of our customer services revolving around digital connections via our networks or the internet,” Mr Moutter says.
Telecom Retail becomes Spark Home, Mobile and Business
Gen-i becomes Spark Digital
Telecom Connect becomes Spark Connect
Telecom Wholesale becomes Spark Wholesale
Telecom Digital Ventures becomes Spark Ventures
Telecom NZ International
This article is tagged with the following keywords. Find out more about MyNBR Tags
Most listened to
- Wynyard: Shareholders Association John Hawkins - shareholders learning a pretty hard lesson
- Lance Wiggs on who's to blame for the Wynyard collapse
- Century 21 boss pleads for a pause on more mortgage lending restrictions
- ‘Idea private sector would provide decent, affordable housing a myth from colonial period on’ – Big Smoke author Ben Schrader
- BNZ's Jason Wong says the consistent message from the US Fed about a likely December cut is pushing the USD up