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Tim Brown's Allbirds raises more capital from Starbucks founder Howard Schultz

The wool-based casual shoe has proved a runaway business success for the former New Zealand soccer star.
 

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$US2.7m kick for former All White's woollen shoe

“Wool just does something that synthetics don't.” With special audio feature.

Starbucks deal good timing for local wool firm

Just before the launch of a new prospectus to raise fresh cash from farmers, Wool Partners International (WPI) has announced its involvement in a deal to reupholster the furnishings in about 8000 Starbucks stores outside of the United States.WPI will supply the wool to be used in an innovative fabric blending with fibre from recycling coffee sacks, which was developed by Wellington company The Formary and called WoJo.Chief executive Iain Abercrombie said the initiative was a further significant step towards delivering farmers the true value of the wool they produce.
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