Christchurch e-commerce startup is finally in the black. Here's what's next.
"Interesting the profit has been achieved through much lower sales and marketing costs. This can perhaps be cut short term but with no real revenue growth customer attrition will kick in at some point"
Company tells select committee it will book ad revenue generated in New Zealand to a New Zealand entity, rather than Google Singapore.
"Sure they'll record the revenue to NZ, but the question is: will they do like Apple does and record an arbitrarily large cost attributed to a subsidiary in some tax haven in order to reduce their taxable profit to peanuts"