STEVE TEW on leading NZ's best-known brand

The NZ Rugby chief executive on leading NZ's most well-known brand for 10 years and what changes he's made along the way.

NBR Radio has teamed up with Spotify to bring Sunday Business to its podcast platform. You can also listen to the full episode free on SoundCloud here.

NZ Rugby Union chief executive Steve Tew is this week's featured guest on  NBR Sunday Business with Andrew Patterson.

He discusses what it’s like to lead NZ’s most well-known brand, how the changing face of digital technology is set to give more options to the NZRFU when it comes to content rights and whether the All Blacks would ever become a listed company similar to many premier English football clubs.

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