New broom marks break with the past at Yealands Wines
'Yealands' will stay but 'Peter Yealands' disappears from company's labels.
Dita De Boni
Fri, 08 Nov 2019
Yealands Wines has removed the name of its founder from wines sold into its mainstay UK and European markets, marking a break with parts of its past.
The name Yealands is still on the branded wine products but the ‘Peter Yealands’ range is no more, according to the company’s new CEO
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Dita De Boni
Fri, 08 Nov 2019
Contact the Writer: dita@nbr.co.nz
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New broom marks break with the past at Yealands Wines
Business,
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