New Zealand has risen to 13th in one world ranking. With special audio feature.
Two global soft power lists give credit to quality of government as well as sport and culture.
Nevil Gibson discusses his latest Editor's Insight on NBR Radio and on demand on MyNBR Radio.
“Gangnam style,” Brazil’s burgeoning status and Turkey’s increasing global outreach have all combined to push New Zealand out of a new ranking of the world’s top 20 “soft powers.”