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Huge possibilities in US market; growing options in Canada for NZ

Export Intelligence: NZTE regional director for the US and Canada, Amanda Martin, gives an update on the US market for New Zealand exporters, even absent a free trade deal.

NZTE regional director for USA and Canada Amanda Martin speaks with Dita De Boni.

Dita De Boni Wed, 17 Apr 2024
Key points
  • What’s at stake: The US is a market with almost unlimited potential for New Zealand companies - but they must have the capital and be ready with a pitch that will capture attention in a short period of time.
  • Background: NZTE regional directors visited Auckland last week and sat down with NBR to outline the challenges and opportunities for exporters in their regions. 
  • Main players: NZTE, regional director for US and Canada Amanda Martin. 

Executives from dairy and steel firms are amongst many champing at the bit for a fair trade agreement with the US to come to fruition, but in the meantime, NZTE’s regional director for the Canadian and US markets said there was plenty of opportunity to grow New Zealand exports into the North

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Contact the Writer: dita@nbr.co.nz
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Key points
  • What’s at stake: The US is a market with almost unlimited potential for New Zealand companies - but they must have the capital and be ready with a pitch that will capture attention in a short period of time.
  • Background: NZTE regional directors visited Auckland last week and sat down with NBR to outline the challenges and opportunities for exporters in their regions. 
  • Main players: NZTE, regional director for US and Canada Amanda Martin. 
Huge possibilities in US market; growing options in Canada for NZ
Business,
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