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Apple and Samsung neck and neck in NZ premium smartphone market

A sneak peek at preliminary third-quarter numbers shows some interesting trends. PLUS: GfK stats track the emerging 'super premium' market.

Thu, 09 Nov 2017

Independent market researcher IDC has given NBR a sneak peek at its third-quarter smartphone shipment stats – and they show two interesting trends.

One, the overall market continues to decline in terms of total units shipped.

The total 367,000 handsets shipped in the third quarter was down

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Apple and Samsung neck and neck in NZ premium smartphone market
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