Auckland app goes global on influencer growth wave
MacroActive taps the internet's long tail in health and fitness.
Mike Booker
Tue, 05 Oct 2021
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.
Gyms popping up seemingly everywhere are visible manifestations of a phenomenon propelling rapid growth in a Kiwi company that’s giving global reach to health and fitness influencers.
In the past 10 years, software-as-a-service (SaaS) company MacroActive has grown from a West Auckland garage
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Mike Booker
Tue, 05 Oct 2021
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.
