NZ natural beauty brand boosts global reach
Small Business Series: Founder Elizabeth Barbalich says Antipodes is a marriage of science and nature.
How’s this for a way to go out of 2020: just before Christmas, Wellington-born natural skincare and beauty brand Antipodes announced it had landed a deal with global e-commerce giant The Hut Group (THG) enabling it to sell direct to consumers in the UK, US and Canada for the first time.
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