Ambit appoints general manager of sales 

Richard Pratley has joined Ambit, the conversational artificial intelligence platform, as general manager of sales. Pratley is an experienced leader of high-tech software, product, and services businesses across New Zealand and Europe. 

Pratley, who previously held leadership positions as head of product and sales at Dataprint, a Freightways Group company, and managing director of SimPRO Software UK, will be responsible for building and leading Ambit’s sales and customer-facing teams along with helping to scale the company’s success in Australia and New Zealand. The appointment was announced today by Ambit co-founder and chief executive Tim Warren, to whom Pratley will report.  

Ambit announced in August it had secured $1 million in new capital to aid its growth in Australia, where it already counts ASX-listed Laybuy, Glassons, and ComExposium as customers. The company’s AI-powered conversational platform is the brain behind human-like conversations delivered by chat bots, digital employees, and more. 

Warren said: “Richard has extensive experience in helping businesses transform, streamline, and scale their revenue function through technology and innovation. I am looking forward to him leading our expansion into Australia, focusing on companies in the retail, utilities, and financial services sectors, which need to provide responsive customer service at scale.”  

Pratley said: “Digital agents and conversational AI are playing an increasingly important role in meeting customer expectations as the volume and complexity of online transactions challenges traditional customer channels. I’m excited to be joining Ambit.” 

This is supplied content and not commissioned or paid for by NBR.