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Entrepreneurs
4 mins to read

The holistic entrepreneur

Entrepreneur series: Tama Toki's products are inspired by traditional Māori herbal remedies. Watch his interview with Imogen Atkins.

Dane Ambler
Tue, 17 Jul 2018

Entrepreneur Tama Toki has built his wellness business, Aotea, based on the concept of ‘kaitiakitanga.’

Traditionally, Māori believe there is a kinship between human beings and the natural world. This connection is expressed through kaitiakitanga or stewardship. It is a holistic way of

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Dane Ambler
Tue, 17 Jul 2018
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The holistic entrepreneur
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