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eStar appoints Alison Crosbie as chief marketing officer

Australasian eCommerce solutions company eStar has appointed Alison Crosbie as Chief Marketing Officer.

Mon, 20 Jul 2015

Australasian eCommerce solutions company eStar has appointed Alison Crosbie as Chief Marketing Officer.

Alison has significant marketing, sales and communications experience, gained with large corporates and early stage technology companies in New Zealand and Australia. 

Alison held sales and marketing roles with technology brands Spark (Head of Voice & Apps), Ericsson (Corporate Communications Manager) and Phillips (Marketing Communications Manager). 

She has also worked in fast moving start-up environments, as Director of Marketing at Auckland’s Healthphone and International Marketing Manager with miVitals Technology in Sydney.    

Prior to joining eStar, Alison contracted for seven years in communications and change roles at Genesis Energy, Marac Finance and Downer EDI. 

An MBA graduate from the University of Auckland, Alison co-owns a retail business, The Refinery Clothing Company.

Andrew Buxton, eStar CEO, says, “Alison brings an impressive track record in building brands and delivering impactful marketing strategies for businesses in Australia and New Zealand.  These skills and an understanding of the cultures of fast moving companies as well as established corporates will enable eStar to identify and tell our own story to a range of audiences.”

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eStar appoints Alison Crosbie as chief marketing officer
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