How YouTube helped Kiwibank net 20,000 new customers in 10 weeks
Alex Walls Thu, 24 Nov 2011
A "third wave" of YouTube advertising has helped Kiwibank sign up 20,000 new customers in about 10 weeks.
Kiwibank’s GreenOps campaign, an interactive custom YouTube channel that played off First Person Shooter game Call of Duty: Black Ops and encouraged users to switch banks, was part of a
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