close
MENU
3 mins to read

Marketing plays of the week: Beer back guarantees and insurance fraud

Marketing campaigns for Monteith's, Toyota, Sovereign Insurance and Westpac.

Chelsea Armitage
Fri, 04 Mar 2016

Client: Monteith’s

Agency: Colenso BBDO

Most of us have been guilty of always ordering the same dish or drink for fear of trying something new and not liking it. Monteith’s tapped into this habit, encouraging people to try different varieties of its beer by offering a replacement if they don’t

Want to read more? It's easy.

Choose your best value subscription option

Student

Exclusive FREE offer for uni students studying at a New Zealand university (valued at $499).
Individual
Group membership
NBR Marketplace

Yearly Premium Online Subscription

NZ$499.00 / yearly

Smartphone Only Annual Subscription

NZ$249.00 / yearly

Monthly Premium Online Subscription

NZ$49.95 / monthly

Smartphone Only Subscription

NZ$29.95 / monthly

Premium Group Membership 10 Users

NZ$385+GST / monthly

$38.5 per user - Pay by monthly credit card debit

Premium Group Membership 20 Users

NZ$660+GST / monthly

$33 per user - Pay by monthly credit card debit

Premium Group Membership 50 Users

NZ$1375+GST / monthly

$27.5 per user - Pay by monthly credit card debit

Premium Group Membership 100 Users

NZ$2100+GST / monthly

$21 per user - Pay by monthly credit card debit

Yearly Premium Online Subscription + NBR Marketplace

NZ$499.00 / yearly

Already have an account? Login
Chelsea Armitage
Fri, 04 Mar 2016
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.
Marketing plays of the week: Beer back guarantees and insurance fraud
56178
true