close
MENU
3 mins to read

MARKETING PLAYS OF THE WEEK: Samsung teams up with Dan Carter, Fonterra's 'Farm Focus' videos and YWCA wants to change the $10 note

Campbell Gibson
Fri, 01 Aug 2014
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.

Agency: Colenso BBDO

Client: Samsung

Dan Carter and Samsung have teamed up to promote the new Samsung GS5 in a unique marketing stunt, with the proceeds going to charity. The famous All Black is making the switch; selling his old iPhone on TradeMe after receiving the new Samsung smartphone. The

Want to read more? It's easy.

Choose your subscription

Already have an account? Login

Smartphone Only Subscription

NZ$29.95 / monthly

Monthly Premium Online Subscription

NZ$49.95 / monthly

Smartphone Only Annual Subscription

NZ$299.00 / yearly

Yearly Premium Online Subscription

NZ$499.00 / yearly

Premium Group Membership 10 Users

NZ$385+GST / monthly

$38.5 per user - Pay by monthly credit card debit

Premium Group Membership 20 Users

NZ$660+GST / monthly

$33 per user - Pay by monthly credit card debit

Premium Group Membership 50 Users

NZ$1375+GST / monthly

$27.5 per user - Pay by monthly credit card debit

Premium Group Membership 100 Users

NZ$2100+GST / monthly

$21 per user - Pay by monthly credit card debit

Yearly Premium Online Subscription + NBR Marketplace

NZ$999.00 / yearly

Individual
Group membership
NBR Marketplace

Student

Exclusive FREE offer for uni students studying at a New Zealand university (valued at $499).
Campbell Gibson
Fri, 01 Aug 2014
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.

Free News Alerts

Sign up to get the latest stories and insights delivered to your inbox – free, every day.

I’m already subscribed/joined

Free News Alerts

Sign up to get the latest stories and insights delivered to your inbox – free, every day.

I’m already subscribed/joined
MARKETING PLAYS OF THE WEEK: Samsung teams up with Dan Carter, Fonterra's 'Farm Focus' videos and YWCA wants to change the $10 note
40097
true