Nissan gives Shell free marketing backrub
At a sustainable vehicle conference in Wellington, Shell appeared as Nissan's weapon of choice when advertising electric vehicle charging in NZ.Under the heading ‘Field test of solar panel, storage, quick charge', the yellow and red stripe blazed st
NBR Staff
Thu, 22 Apr 2010
At a sustainable vehicle conference in Wellington, Shell appeared as Nissan’s weapon of choice when advertising electric vehicle charging in NZ.
Under the heading ‘Field test of solar panel, storage, quick charge’, the yellow and red stripe blazed strong, yet Private Bin was unaware of any such trial on NZ shores.
A spokesman for new brand owners Greenstone Energy confirmed that the Shell visibility was a happy marketing coincidence, and that the provision of quick solar charging for electric cars was not on the company’s immediate agenda.
NBR Staff
Thu, 22 Apr 2010
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