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Neil Cowie appointed solarcity CEO

The new CEO takes over from founder Andrew Booth, who stays on as executive director.

Thu, 14 Nov 2019

New Zealand solar power company solarcity announced that Neil Cowie, former CEO of Mitre 10, has joined the business as chief executive.    

Cowie assumes the role from solarcity’s founder Andrew Booth, who has led the business since its inception, from a startup based in Nelson to a successful enterprise with over 3,500 solar customers. Booth will remain as executive director to focus on the development of solarcity’s key partnerships and wider industry engagement.

Cowie will focus on building on the company’s exponential growth. In 2016, to make solar more accessible for Kiwi homeowners, the business launched solarZero, New Zealand’s first solar energy subscription model, and in 2018 added the solarZero smart battery as part of the service. 

“In the past the upfront costs of solar energy made it too expensive for some, but [solarcity has] turned this on its head and made it a real option for everyone. It’s an honourable goal and I’m looking forward to helping more New Zealanders take advantage of this unique service,” Cowie said.

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Neil Cowie appointed solarcity CEO
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