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Primary Industries
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NZ apple and pears’ economic impact rises despite grower gloom

A new report shows the apple and pear industry contributed almost $2b of total revenue impact to the economy in the past 12 months.

NZ Apple and Pear’s direct revenue has risen to $806m.

Productivity gains and a rise in higher-value varieties has led to New Zealand’s apple and pear industry contributing almost $2 billion of total revenue impact to the national economy in the past year, according to new research by consultancy MartinJenkins.

The figure was derived from direct

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Fiona Rotherham Wed, 23 Oct 2024
Contact the Writer: fiona@nbr.co.nz
News tip? Question? Typo? Let us know: editor@nbr.co.nz
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NZ apple and pears’ economic impact rises despite grower gloom
Primary Industries,
106369
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