ComCom warns Kmart over greenwashing
The retailer has been accused of potentially breaching the Fair Trading Act and making unsubstantiated advertising claims.
Kmart has been issued a warning over advertising claims it can't back up.
The Commerce Commission has issued a warning to Kmart, after it made advertising claims that could not be guaranteed .
In August 2023, the retailer began claiming it used "100% sustainably sourced cotton", but during a ComCom investigation it was admitted Kmart's 'better cotton' was mixed with
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