Analysts estimate Ikea will generate $191m revenue in NZ
Incoming Swedish retailer expected to grab market share from existing players such as Briscoes, says Forsyth Barr.
Ikea will open its first New Zealand location later this year.
Analysts at Forsyth Barr have estimated global retail giant Ikea will generate $191 million in annual revenue following its expected opening later this year.
The estimation was featured in a report on listed retailer Briscoe Group, of which Forbar has initiated coverage this week.
Last week, Briscoe
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