Hopes of East Imperial sale dashed by trademark ownership
Liquidators of the Auckland-based tonic and mixer company have been restricted in terms of what they can sell.
East Imperial folded last year.
A possible sale of Auckland tonic and mixer company, East Imperial, has fizzled despite expressions of interest.
Headquartered in Parnell, East Imperial was founded by Tony Burt, a former chief executive of M&C Saatchi New Zealand, in 2012. By 2019, East Imperial was recognised as the
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