SIMON MAINWARING on why we must build 'brands with purpose'
The "seismic shift" caused by the intersection of three powerful trends demands a fundamental rethink of the role of business, the international branding consultant says.
Nick Grant Sun, 09 Apr 2017
NBR Radio has teamed up with Spotify to bring Sunday Business to its podcast platform. You can also listen to the full episode free on SoundCloud here.
This week’s featured guest on Sunday Business with Andrew Patterson is international branding consultant Simon Mainwaring.
The topic:
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