WORKING IT Creating a great customer experience will drive referrals, which we all know are the best source of new business. Here are some smart technology shortcuts you can use at any time, anywhere.
WORKING IT
Creating a great customer experience will drive referrals, which we all know are the best source of new business.
An activity that can reap referrals is to be a great communicator with them. Letting them know step-by-step what is happening, giving full disclosure.
If you’re running late letting them know. Responding to their calls and emails quickly.
Now you’re thinking: "This is a time drain, I’m too busy. It’s an added cost. I’m rarely in the office so not in front of a computer."
Yes, it is an added effort. However, in today’s quiet market you have to do something different, something extra, to gain more business.
You can easily be exceptional by first simply setting up simple procedures for communication and then learning how to use the new tools you have better.
I’m mainly referring to your smartphone and your software, the internet and your database. You can then use smart technology shortcuts to communicate – no matter where you are or when.
Here are some simple suggestions.
Procedures
1. Immediately acknowledge and thank all incoming requests for quotes, information and proposals.
2. Establish communication occurrences to keep your customers informed.
3. Always thank them afterwards.
You do not need to spend one extra cent on implementing these procedures. You can do my favourite – the FREASY – free and easy.
Use your smartphone and computer better.
4. Keep a to-do/follow up list that is available 24 hours. It can be on your smartphone notepad, an app or a website.
5. Create standard sms (text) and email responses where you can type in the appropriate information. Save them as a note on your phone, then copy and paste into an email or text message (for minimal time and typing).
These five tips will save you significant time and ease your communication effort.
You will be rewarded with more referrals.
Best-selling author and productivity authority Debbie Mayo-Smith works with businesses that want more effective management and staff.
For more free tips or to buy the new Conquer Your Email Overload book, visit http://www.debbiespeaks.co.nz
