Podcast #77: Sinead Boucher talks about Stuff
LISTEN: The media CEO bought the company for a buck five years ago and has now sold half of Stuff Digital to TradeMe.
LISTEN: The media CEO bought the company for a buck five years ago and has now sold half of Stuff Digital to TradeMe.
In this episode of The NBR Podcast with Simon Shepherd: When the Aussie owners didn’t want New Zealand’s largest news website and its papers, she was dubbed Saint Sinead for stepping in with a dollar buy-out. Since then, the media landscape has changed dramatically but Stuff has survived. Sinead Boucher talks gifting 10% to staff, splitting the company in two, bringing in TradeMe, and whether there was a secret backer.
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Links to audio clips used here.
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