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Underarm
5 mins to read

Aldi succeeded in Australia and could do the same in New Zealand

ANALYSIS: German supermarket group Aldi has been a major success in Australia. New Zealanders should be hoping it takes its cheaper and very different model across the Ditch.

WATCH: Senior journalist Lachlan Colquhoun speaks with Simon Shepherd.

Underarm was on a road trip in his native South Australia last weekend and was astonished to find a supermarket chain he never knew existed.

It was the first visit to the regional Yorke Peninsula in many years and, in that time, a supermarket called Drakes appears to have grabbed its opportunity.

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Lachlan Colquhoun Wed, 26 Feb 2025
Contact the Writer: lachlan@nbr.co.nz
News tip? Question? Typo? Let us know: editor@nbr.co.nz
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Aldi succeeded in Australia and could do the same in New Zealand
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