The recession saw belts tighten around marketing budgets everywhere. In Vodafone New Zealand's case, it managed to make its dollar go a little further by co-opting some ads from Vodafone India that feature 3D animated characters called "zoozoos"
NBR staff Thu, 04 Mar 2010
The recession saw belts tighten around marketing budgets everywhere.
In Vodafone New Zealand’s case, it managed to make its dollar go a little further by co-opting some ads from Vodafone India that feature 3D animated characters called "zoozoos".