Msn.co.nz reported record page impressions for January up 16% month-on-month to December and 32% year-on-year (to January), it was announced this week.The site recorded on average two million page impressions a day during January (a first for the company)
Msn.co.nz reported record page impressions for January up 16% month-on-month to December and 32% year-on-year (to January), it was announced this week.
The site recorded on average two million page impressions a day during January (a first for the company) and 44.3 million impressions for the month.
MSN’s entertainment and travel categories were responsible for a significant chunk of the site’s activity taking in 13.2 million page impressions for January.
Visitors spent an average of three minutes on the site’s entertainment category, around 20 seconds longer than what was clocked in December.
Meanwhile, YahooXtra told NBR page impressions for January totaled 130 million, a 22% increase compared to January last year.
YahooXtra’s unique browsers hit more than three million, a 61% growth year-on-year compared to last January.
YahooXtra general manager Laura Maxwell-Hansen said news, search, entertainment and sport for the most accessed categories.
