Yellow Appoints Marcus Wild as Marketing Manager - Content & Creative
Marcus Wild joins the company from the world's leading cloud video production platform, 90 Seconds.
This is a supplied media release.
In a sign of the rapid expansion of its online business, digital and directory services company Yellow has appointed Marcus Wild to the key senior role of Marketing Manager - Content & Creative, with responsibility for building the company’s marketing and content platform for SMEs and consumers.
Marcus joins the company from the world’s leading cloud video production platform, 90 Seconds, where he served as New Zealand general manager. Previously he was global video channel manager at software giant Xero and head of video at Fairfax Digital.
Of his new role, Marcus says, “This is an incredible opportunity to work with an historic brand as it evolves to a new kind of business. It’s essentially a big corporate that is entering the content scene and engaging with its customers and New Zealand consumers at a higher level than ever before, and I’m ambitious about where we’re taking Yellow.”
Yellow Chief Marketing Officer Darren Linton says, “It’s a privilege to have someone of Marcus’s calibre join the Yellow team. He has helped lead iconic digital companies which have reinvented industries, and his expertise and deep knowledge of digital storytelling and audience connection will be critical to achieving the big goals we have for the business.
Staff Reporter
Wed, 07 Jun 2017
Wed, 07 Jun 2017
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Yellow Appoints Marcus Wild as Marketing Manager - Content & Creative
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