Good Sh*t Soda aims to be No 1 in helping with No 2s
Latest entrant into NZ’s burgeoning functional drinks market aims to provide a fibre and probiotic-rich alternative to regular fizzy.
WATCH: Good Sh*t Soda co-founders Becs Caughey and Nick Brown speak with Dita De Boni.
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There may be some scepticism about what they offer, and attract their share of bad press at times, but functional drinks are doing a roaring trade in a post-Covid-19 environment as consumers lean into health and wellbeing.
The trend includes a move to low and non-alcoholic options, nootropic
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