Good Sh*t Soda aims to be No 1 in helping with No 2s
Latest entrant into NZ’s burgeoning functional drinks market aims to provide a fibre and probiotic-rich alternative to regular fizzy.
WATCH: Good Sh*t Soda co-founders Becs Caughey and Nick Brown speak with Dita De Boni.
There may be some scepticism about what they offer, and attract their share of bad press at times, but functional drinks are doing a roaring trade in a post-Covid-19 environment as consumers lean into health and wellbeing.
The trend includes a move to low and non-alcoholic options, nootropic
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