Couple goes on ‘mad’ honey buying spree despite downturn

Taking over another family-named business brings a strong sense of responsibility and drive to succeed, says Matt Goldsworthy.

Matt and Sarah Goldsworthy have been on an acquisition journey to keep the honey industry alive.

Just over two years ago, J Bush & Sons Honey was a multi-generational family business in Marlborough with origins dating back to beekeeper Horace Bush in 1916.

Today, Goldsworthy Apiaries Ltd’s husband-and-wife duo Matt and Sarah Goldsworthy proudly continue to keep the business and products

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Jonathan Mitchell Mon, 16 Feb 2026

Contact the Writer: jmitchell@nbr.co.nz

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