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Hot Topic EARNINGS
Hot Topic EARNINGS
3 mins to read

Agencies prepare to do battle

Wed, 01 Sep 2010

DDB and Saatchi & Saatchi are going head-to-head to battle it out for one of DDB’s key accounts: Cadbury.

The pitch involves the whole above-the-line, direct and digital shebang currently held by DDB Group – everything from Pascall to Roses chocolates, and chockie bars such as Picnic and Crunchie.

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Agencies prepare to do battle
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