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Hot Topic Reporting season
Business
7 mins to read
1

One size fits all ‘wrong approach’ to cruise industry

Australia’s ‘First Lady’ of cruising Sabrina Bratton outlines industry challenges and opportunities.

Ponant chair Asia-Pacific Sarina Bratton.

Fiona Rotherham Mon, 22 Aug 2022

One size doesn’t fit all when it comes to regulating the cruise industry, says Sabrina Bratton, the Asia-Pacific chair for small ship luxury yacht and expedition cruise company Ponant.

Dubbed Australia’s ‘First Lady’ of cruising, Bratton told the New Zealand Cruise Association conference

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Fiona Rotherham Mon, 22 Aug 2022
Contact the Writer: fiona@nbr.co.nz
News tip? Question? Typo? Let us know: editor@nbr.co.nz
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Sarina Bratton Ponant cruise ship industry ports and infrastructure Kevin O’Sullivan
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