FIFA 2014 provided the opportunity for countless marketing stunts. Mercedes was quick to hop on the celebratory bandwagon. The German car company inserted its logo among four stars, signifying Germany’s four world cup wins.
Agency: Colenso BBDO
Client: BNZ
Kids seem to be
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Campbell Gibson
Fri, 18 Jul 2014
Fri, 18 Jul 2014
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MARKETING PLAYS OF THE WEEK: BNZ teaches kids about money, coffin marketing fail and the Late Night Big Breakfast
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