Marketing plays of the week: Hard cider, talking fries and colourful coke
Marketing campaigns from Old Mout, McDonald's, Coca Cola and Newsworks.
Agency: Colenso BBDO
Client: Old Mout
Nelson cider company Old Mout has released a new product to win back men – a huge demographic that seems to have switched off to its key offering. In its TVC for Hard Cider (‘the not-so-sweet cider’) a man entering a saloon-style bar is greeted by a hilarious
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Chelsea Armitage
Fri, 11 Dec 2015
Fri, 11 Dec 2015
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Marketing plays of the week: Hard cider, talking fries and colourful coke
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