Four of New Zealand's six leading advertising agencies will soon have the same owner as the result of new mega-merger.
The industry has been hard hit by changes wrought by the internet and declining revenues in the mass media such as newspapers and TV broadcasting.
France's Publicis and
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Nevil Gibson
Mon, 29 Jul 2013
Mon, 29 Jul 2013
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Mega-merger rocks global, NZ advertising industry
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