Predicting the weather in space
Christchurch technology firm VortexDNA has unveiled a space weatherforecasting service it says could help reduce insurance costs.
Hot Topic
Rich List
Christchurch technology firm VortexDNA has unveiled a space weatherforecasting service it says could help reduce insurance costs.
"Space weather has a major impact on the global economy," VortexDNZ ceo Branton Kenton-Dau says.
“Industries such as aviation, electronics and utilities continuously monitor space weather conditions in order to provide early warning of potential malfunction of computers, power lines and manufacturing processes. We are now bringing the power of space weather to the field of predictive analytics."
Vortex DNZ’s Space Weather Service supplies predictive data to insurance companies and others, to help them predict weather events – results Mr Kenton-Dau says could lead to lower insurance rates, fewer defects in manufactured goods and better customer service.
The company – which services the insurance and telco industries – generates its product by taking raw space weather data collected by the US Air Force, NASA and other agencies, and processes it through its own proprietary algorithms.
"A new source of predictive data can have a major impact on the competitiveness of a company," Mr Kenton-Dau says . "In many markets, such as insurance and telecommunications, superior segmentation is a key factor for continued growth.”
NBR staff
Wed, 11 Jan 2012
Wed, 11 Jan 2012
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.
Predicting the weather in space
18417